What are the methods for distributing novelties and the points to be careful about?
There are many ways to distribute novelties, so it is important to choose the appropriate distribution method according to the purpose!
- Methods of distributing novelties and their effects 1. Methods of distributing novelties It is important to choose the optimal method based on the purpose and target audience, such as distributing directly at stores, at events or exhibitions, or accepting applications online and mailing them. 2. Effects gained from distributing novelties The main purpose of distributing novelties is to enhance brand awareness and strengthen relationships with customers. Customers who receive novelties are more likely to have a positive impression of the company, which can lead to increased repeat rates and the acquisition of new customers. - Points to be cautious about when distributing novelties 1. Do not forget the purpose of distribution If customers do not like the novelty items and use them regularly, the effectiveness of the novelty will diminish. Therefore, when distributing highly original novelties, it is essential to consider whether "the customer is truly happy to receive it." 2. Be mindful of the Prize Display Law and trademark rights The Prize Display Law prohibits unfair displays and advertisements that mislead consumers. Additionally, care must be taken regarding trademark rights, which prohibit the unauthorized use of other companies' trademarks.
- Company:コシオカ産業 本社工場
- Price:Other